Who Am I

I was born in South Italy, in a very small village. My dad was an entrepreneur that built a little empire from nothing; my mom was crazy enough to drop out of school to follow his startup dreams. 


When I was nine, my family left the village and started the foundation of their business in a young industrial area which for a preteen meant full isolation from the rest of the world.
On the bright side living there for me also meant developing a natural sense of doing business and developed sophisticated ways to self-entertain a young brain as there was nobody else of my age around me at that time. Often just nobody at all… 
My creativity exploded, I became a maker. Building shacks, devices, weird art and many other things that I could put together without any or negligible expenses.
My dad was involving me in his business at multiple levels, but every step had to be earned with blood and sweat, both literally at times. I traveled a lot with him or his employees and got the travel bug
At that point as soon I left the nest I lived in multiple cities finding jobs in my area of desire and successfully expanding my reach, both socially and financially. I was the first in my family tree in doing that. It was not a smooth ride every time but I had developed a thick skin to face the difficulties. Everything started with a very low budget and ended before the next scary life moment, just okay.
Along with my travels, I found friends, love and built great memories that most people would agree in the definition of “remarkable events” not all good, a few shitty pitstops indeed but regardless of their nature in the way, they happened (for good or bad) they did not follow the traditional patterns.
At some point in my Gulliver’s travels, I ended in the United States, Washington, where I did a bunch of exciting things. Plenty of those for Microsoft under different roles and some other remarkable work outside of that environment. I ventured on my own and as most epic startup stories the business started from home, close to the garage, the basement :-) – After 3 successful stories of startups, I can officially claim the serial-entrepreneur tag.
I always wanted to be an inventor by profession, I learned how to file patents, selling them (or license), understand manufacturing processes, how to raise capitals and all that. What an amazing journey thus far. I wish had started (more seriously) years earlier!
With Sensoria a company that I co-founded has my vision and footprint from day zero;  All that knowledge and experience just exploded in magnitude and made me a stronger entrepreneur and innovator. I developed and engineered 95% of Sensoria’s IP that allowed Sensoria to become a business reality.
Music is my major drive for everyday tasks. The word sensoria has multiple meanings and it is used as a term in so many other things that they all match my personality. As the father of Sensoria, the technology, my view of the world through sounds and knowledge I couldn't have used a different name for this blog’s name fits just perfectly to me.
There is a ton to tell about all of that and through the journey of this blog I might occasionally share some incredible stories of that life and business path as well as other startup experiences. Ordinary individuals that achieved something remarkable that should not be forgotten!
I am a major pizza lover and an expert in making it, given my birth roots… More than one time I blended technology with the making of pizza. More than one time I learned the key lesson of all traditions: do not mix the two :-)
That is all that comes to mind about me at this moment, let me finish with the following note:
I am happily married to Victoria, we have two amazing children that make our life and amusement park that never stops. I hope you will enjoy the content of this blog, in the scale of the big numbers your visit and time spent in reading me is a luxury that a few get, thank you for stopping by.
Mario Esposito


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